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エルメス 香水 Cannes Festival of Creativity presents adverti
Cannes Festival of Creativity presents advertising awards to Axe
The 59th Cannes Lions International Festival of Creativity, the world's largest and arguably most prestigious global awards for creative excellence in advertising エルメス 香水 and communications, this year had a record 34,301 entries from 87 countries submitted in 15 categories.
The festival has become a big draw for Hollywood with the overlap of creative content, technology and advertising. Joe 2: Retaliation) and MTV president Stephen Friedman.
Creative Effectiveness Lions Grand Prix: AXE "Excite" by BBH LondonFilm Craft Lions Grand Prix: "Bear" for CANAL + by BETC Paris(this also won US Cleo Award for ニューバランス advertising)The CocaCola billboard "Cokehands" by Ogilvy Shanghai shared the Outdoor Grand Prix with "The Invisible Drive" for Daimler MercedesBenz by Jung von Matt, Hamburg, showing the FCell Hydrogen's vanishing effect on the environment through colored LEDs:Grand Prix for Good: "Help I Want to Save a Life" by Drogas5 New YorkThe inaugural Mobile Grand Prix was awarded to a Google レイバン メガネ ad エアジョーダン 3 by Grow Interactive.
The Cyber Lions went to Nike FuelBand by R/GA New York, for a Bluetooth device that tracks daily activity with data visualizations that show status and celebrate success. VisitSweden's "Curators of Sweden" by Volontaire, Stockholm, shared the award.
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